Whether you’re venturing in to the world of technology, science, the arts or business, if you’re introducing something new and progressive, be ready for rejection and ridicule. Rather than necessarily because your idea hasn’t passed muster. Actually, it can be just the contrary.
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We’ve all found out about countless greats who jumped through these same hoops of rejection on the path to success. A number of the stories reach legendary status. But, here’s something you might not know: One published study actually identified a scientific reason to describe this initial wall of resistance, examining why many people set up an initial fight anything new or disruptive to the status quo.
In a 99u.com article titled, "Why Great Ideas Get Rejected," author David Burkus wrote that “Mounting evidence implies that most of us possess an inherent bias against creativity.” He continued: “Recent research in human psychology is finally shedding some light on what our brains accept (or reject) new ideas.”
Actually, the emotions evoked in us whenever we confront ideas that challenge the status quo are actually like the ones changes inside our lives create: The term “anxiety” involves mind.
This anxiety and fear compels us to reject new strategies and concepts that could change our very own long-held, structured routines. A 2010 study titled "The Bias Against Creativity: Why People Desire But Reject STRATEGIES," by researchers at The Wharton School of Business, the University of North Carolina-Chapel Hill and Cornell summed up the problem nicely.
In line with the study, the problem is uncertainty. “In two studies," the report abstract stated, "we measure and manipulate uncertainty using different methods including: discrete uncertainty feelings, and an uncertainty reduction prime. The results of both studies demonstrated a poor bias toward creativity (in accordance with practicality) when participants experienced uncertainty. Furthermore, the bias against creativity interfered with participants’ capability to recognize a creative idea.
Learn This Man’s Way for Rolling With Rejection
"These results reveal a concealed barrier that creative actors [creators] may face because they try to gain acceptance for his or her novel ideas.”
Hear any bells going off? I understand I really do.
From live-demo presentations and meetings, to calls and emails, when you present something not used to individuals who have always done things a particular way, it’s possible you’ll hear your fair share of sarcastic quips, condescending remarks, bullying or simply out-and-out rejection. And you’re not by yourself.
To illustrate, examine these five war stories.
Do you love a good hot cup of Starbucks coffee each morning? Starbucks Chairman and CEO Howard Schultz was originally rejected by up to 217 investors when he first pitched his idea of bringing charming Italian-style coffee houses to america in good sized quantities. Bet those investors certainly are a little less caffeinated now.
Can’t live without your Apple computer or iPhone? As the story goes, Apple’s co-founder Steve Wozniak offered his then-employer Hewlett Packard the Apple I PC computer five differing times, begging H-P to manufacture it. Five differing times H-P rejected it, outright. Wozniak was mocked by his former employer, and finally struck from his own. Today, Wozniak is probable counting up the wealth he has in Apple stock.
Ever found a copy of Chicken Soup for the Soul ? Creator Jack Canfield was rejected by 140 publishers in his first attempts to find the now-iconic book series on shelves and into readers’ hands. He was told that anthology books just "don’t sell." The business’s set of 250 books says that that statement was way wrong.
Benefit from the capability of airplanes to get where you will need to go? The Wright brothers’ first attempt at showcasing their invention of flight to several gathered reporters flopped when the plane didn’t take off properly. Following this first demo gone awry, a year passed prior to the famous brothers could easily get any journalists to take them seriously and view another demonstration of their invention. That one worked.
Premium cable anyone? Think HBO was an overnight success? It wasn’t. Originally launched in 1965 as “The Green Channel” and as “Home Box Office,” HBO didn’t gain its footing (technologically, financially or creatively) with the American television viewing public until around 1975. HBO continued to re-work its format through the entire early 1980s.
To quote a LifeHack.com article titled, "6 World-Changing Ideas WHICH WERE Originally Rejected: A person with a fresh idea is a crank before idea succeeds.”
So, yes, most of these stories are excellent, but how will you ride out the rough patches, you ask?
Celebrate small victories on the way. This implies celebrate every compliment, every new consumer/supporter, every little bit of press or social media mention. Don’t forget to acknowledge the praise you obtain and celebrate those moments.
Pat yourself on the trunk for getting the vision and courage to become a creator. You’re a rare breed. You’ve taken the street less traveled. You have dared to innovate. Congratulate yourself for having courage and vision.
Surround yourself with supportive and like-minded individuals who support your vision. Negative Nancys and Debbie Downers abound, nevertheless, you don’t need to welcome them into, or keep them in, your inner circle. Surround yourself with friends, family and colleagues who’ll add fuel to your emotional and intellectual tank frequently.
Don’t shy from constructive criticism. Don’t shatter like glass if someone attempts to play devil’s advocate and shows that you might have overlooked something in your business design. Put ego aside and digest others’ (positive) input. It might spark a brand new idea or a fresh angle on how best to approach things.
5 Ways Criticism and Rejection Builds Your Capacity to achieve success
Double-down on that independent spirit of yours . Think beyond your box when you pursue opportunities to get publicity and customers. You’ve already earned your renegade badge of honor, why stop now? It’s that inner voice and the ones beautiful hunches of your